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Forest fires are a fact of life in Northern Manitoba, although the number and severity vary year to year. How prepared do you feel you are to evacuate quickly if the need arose under a disaster management plan scenario?
Poorly prepared. I’d be running around like a chicken with its head cut off. I know better but I’m complacent
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Home » Olympics

Olympic brand restrictions, designed to protect sponsors, leave many befuddled

July 20, 2012 |The Associated Press

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An Olympic flag flies over Downing Street in London, after being raised for the first time there this morning, Friday, July 20, 2012. (AP Photo/Matt Dunham)

LONDON - Not just a sporting event, the Olympics present a fashion dilemma. That Pepsi T-shirt and Nike sneakers may seem perfect for a trip to Olympic Park — but will they fall foul of the brand police?

Olympic organizers are struggling to clarify the restrictions on branding, after the head of the London games suggested that a shirt bearing the logo of Pepsi would probably be banned from Olympic venues.

Olympic chief Sebastian Coe told BBC radio on Friday that "you probably wouldn't be walking in with a Pepsi T-shirt because Coca-Cola are our sponsors and they have put millions of pounds into this project."

The London organizing committee insists that's not true. It says "any individual coming into our venues can wear any item of clothing, branded or otherwise."

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